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8. The trust signals a reader and a machine both look for

What this is

Eight mechanical, countable things a person can walk over to your page and check: a named author, a page about that author, a date a reader can see, links out to sources, concrete numbers, a way to make contact, an about page that answers, and a company identity.

Why this matters for vitadefence.com

Eight mechanical, countable things a person can walk over to your page and check: a named author, a page about that author, a date a reader can see, links out to sources, concrete numbers, a way to make contact, an about page that answers, and a company identity. For vitadefence.com, this is what that check found.

What we found on vitadefence.com

10 page(s) read. All 8 content signals were found. Every line carries the tag or text it was read from. No score is given, because no published specification defines one

This check read 10 address(es) on vitadefence.com:

  • https://vitadefence.com
  • https://vitadefence.com/articles
  • https://vitadefence.com/articles/acai-berry-multi
  • https://vitadefence.com/articles/acerola-multi
  • https://vitadefence.com/articles/african-mango
  • https://vitadefence.com/articles/aloe-vera-multi
  • https://vitadefence.com/articles/apple-cider-multi
  • https://vitadefence.com/articles/apple-cider-vinegar

What it gives you for vitadefence.com: the list of which of the eight are missing, each with the tag or the text it was read from. No score is given — nobody publishes a formula for trust, so nobody can compute one honestly.

Step 1 — The trust signals a reader and a machine both look for

Nothing to install. This is a list of which trust signals your own pages do and do not carry, each with the tag or text it was read from, so a person can check every line. There is no published specification that defines a trust score, so no score is given and none should be accepted from anyone.

10 page(s) read. All 8 content signals were found. Every line carries the tag or text it was read from. No score is given, because no published specification defines one

- the author is linked to a page about that author: found on 8 of the 10 page(s) read
- a publication or updated date a reader can see: found on 2 of the 10 page(s) read
- links to sources on other domains: found on 1 of the 10 page(s) read
- a publication or updated date a reader can see: 8 page(s) carry a date in the code that a reader never sees on the page
- pages read: 1 page(s) in the sitemap could not be read: https://vitadefence.com/articles/amino-acid-multi (URLError: <urlopen error _ssl.c:1012: The handshake operation timed out>)

How to check you did it right

  • Open packs/08-trust-signals/trust-signals.txt and compare it with what https://vitadefence.com serves today.

What it looks like when it is working

  • All eight signals were found on at least one page. (as measured on https://vitadefence.com)

The finished file is in your pack at packs/08-trust-signals/trust-signals.txt.